Our product can be personalised onto many different items and can be designed to fit any needs necessary. Firstly we will start selling our product to our school (Mercia) and then we will move our brand forward, including going to our old primary school (Abbey Lane) fairs and other local events.We can print onto many different items. All we need is an image on the internet browser and the material that they want to print their images on. It costs £3.99 to make the luggage tags ,we are selling them for £5.00 ,leaving us with £1.01 profit. To make the towels it costs £5.00 to make and we are selling them for £10.00 making us £5 profit.
Target market: Our product is designed for all age ranges as we can personalize it to ensure it targets a large market. Firstly, it is specific to Mercia School pupils then as we branch out further we can personalize the item for the customer.